The Marketing of Sport in 2015 & Beyond Event

When: Tuesday 8th September 2015 12noon-2pm

Where: Belfast Campus, Ulster University (

A working lunch seminar to meet and discuss the issues currently facing the marketing of sport, recreation, entertainment and related activities.

The following panel of leading practitioners and academics in the area will be convened to interactively highlight and discuss what sports marketers today need to know to add value and results to their marketing activities.
Clare Gallagher – Commercial Executive, The SSE (Belfast Odyssey) Arena
Fiona Hampton – Head of Sales & Marketing, Ulster Rugby
Andy Johnston – Managing Director, Northern Ireland Football League
Jack Anderson – Queen’s University, Belfast, Professor of Law
David Hassan – Ulster University, Professor of Sports Policy & Management
Ann Pegoraro – Laurentian University, Canada, Director of the Institute for Sport Marketing

Who should attend: Anyone interested or involved in the following areas of business;
Sport at any level from Grassroots to Global
Sports Law
Sports Finance
The Governance of Sport
The sustainable development of sport
The strategic Development of sport
The commercial development of sport
Sport Spectatorship & Fandom
Sport Sponsorship
Sports Marketing Communications
…the business of sport!!

For further Information please email: or

You can also book your place online now

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